best purple shampoos for blonde hair
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I’ve tested a bunch of them, and a few really stand out. Whether you’re dealing with highlights, balayage, or full-on platinum, the right purple shampoo can make all the difference. Below, I’ll break down the top picks based on performance, ingredients, and value so you can find the one that works best for your hair type and budget. No fluff, just the facts.
- Top 10 best purple shampoos for blonde hair in 2026
- 1. L’Oréal Purple Toning Shampoo
- 2. Redken Purple Depositing Shampoo
- 3. Olaplex Purple Toning Shampoo
- 4. Clairol Purple Shampoo Brass Neutralizer
- 5. Matrix Purple Toning Shampoo
- 6. Joico Purple Shampoo Brassy Blonde
- 7. Paul Mitchell Violet Brass-Banishing Shampoo
- 8. Fanola Purple Brass Neutralizing Shampoo
- 9. Marc Anthony Purple Bond Repair Shampoo
- 10. Moroccanoil Purple Blonde Shampoo
Top 10 best purple shampoos for blonde hair in 2026
1. L’Oréal Purple Toning Shampoo
L’Oréal Paris sulfate-free purple shampoo neutralizes brassiness in blonde, bleached, and highlighted hair. It keeps color fresh and vibrant without stripping moisture.
One of the best purple shampoos for blonde hair, it gently tones while maintaining shine and softness.
2. Redken Purple Depositing Shampoo
Redken Blondage purple shampoo is one of the best purple shampoos for blonde hair, effectively neutralizing brassy tones. It keeps highlights and bleached hair looking fresh and cool-toned.
Salicylic acid helps cleanse and maintain scalp health while depositing violet pigments for long-lasting color correction.
3. Olaplex Purple Toning Shampoo
Banishes brassiness while repairing and hydrating all hair types. One of the best purple shampoos for blonde hair, it strengthens without stripping moisture.
4. Clairol Purple Shampoo Brass Neutralizer
Clairol Shimmer Lights is one of the best purple shampoos for blonde hair, designed to neutralize brass and yellow tones. It keeps blonde, silver, and gray hair looking fresh and vibrant.
Works well for highlighted hair too, maintaining a cool, bright finish without overpowering.
5. Matrix Purple Toning Shampoo
Banishes brassiness while keeping blonde, silver, and platinum hair vibrant. Strengthens strands and boosts shine without harsh chemicals.
One of the best purple shampoos for blonde hair, it deposits color and brightens tones for a fresh, salon-worthy look.
6. Joico Purple Shampoo Brassy Blonde
Joico’s purple shampoo neutralizes brassiness in blonde and gray hair while keeping color fresh. It adds shine and protects against UV damage with rosehip oil and green tea extract.
One of the best purple shampoos for blonde hair, it maintains cool tones without stripping moisture.
7. Paul Mitchell Violet Brass-Banishing Shampoo
Paul Mitchell’s violet shampoo neutralizes yellow tones in blonde hair, keeping it cool and bright. One of the best purple shampoos for blonde hair, it refreshes silver, gray, and white strands without drying them out.
8. Fanola Purple Brass Neutralizing Shampoo
Fanola No Yellow Purple Shampoo neutralizes brassiness in blonde, bleached, and grey hair. Its violet pigments restore cool tones for a brighter, fresher look.
One of the best purple shampoos for blonde hair, it keeps color vibrant without over-drying.
9. Marc Anthony Purple Bond Repair Shampoo
Marc Anthony’s purple shampoo neutralizes yellow and brassy tones in blonde and grey hair while repairing weak bonds. It’s a color-safe option that keeps blonde hair vibrant and healthy.
One of the best purple shampoos for blonde hair, it strengthens and tones without stripping moisture.
10. Moroccanoil Purple Blonde Shampoo
Moroccanoil’s purple shampoo neutralizes brassiness in blonde hair while adding shine. It’s one of the best purple shampoos for blonde hair, keeping tones cool and vibrant without drying strands.










